BlueCherry ERP supports growth across all divisions for Renegade Brands.
Challenge / Opportunity:
* Create a centralised service operation for multiple brands simultaneously
* Services include ERP implementations, B2B, new websites, commercial programmes and commercial systems their clients use for day-to-day operations
* Each brand operates in a different manner and the challenge was to get all of them to function in a similar, yet somewhat distinct, way
“CGS worked with us to help us overcome those business challenges, starting with the initial build of the mothership template and assisting us in collaborating with all our different brands - with Huff, with Brixton, the Mervyn team.” – Brian Gable, VP of Commercial Programmes for Renegade Brands.
Renegade Brands, a team established by ACP to provide strategic guidance, leadership and shared services to its portfolio of action sports and lifestyle brands, needed to replace its extensive network of existing systems with a single solution. Renegade sought a partner to support the unique business needs of each individual brand on a national and global scale while reaping the benefits of a common platform. BlueCherry ERP enabled each company to support global sales initiatives, improve sales order processes and enhance warehouse functionality, ultimately facilitating business growth across all divisions. Watch Brian Gable, the VP of Commercial Programmes for Renegade Brands, discuss their partnership with CGS and the impact it has had on their business.